{"id":17423,"date":"2026-06-25T02:33:33","date_gmt":"2026-06-25T02:33:33","guid":{"rendered":"https:\/\/radiancecosme.com\/?post_type=product&#038;p=17423"},"modified":"2026-06-25T02:33:33","modified_gmt":"2026-06-25T02:33:33","slug":"peter-thomas-roth-instant-firmx-no-filter-primer-matte-finish-30ml","status":"publish","type":"product","link":"https:\/\/radiancecosme.com\/en\/product\/peter-thomas-roth-instant-firmx-no-filter-primer-matte-finish-30ml\/","title":{"rendered":"Peter Thomas Roth Instant FIRMx No-Filter Primer Matte Finish 30ml"},"content":{"rendered":"<p>Matte Finish Primer | Universal Adjusting Shade | Blur Pores, Fine Lines &amp; Uneven Skin Tone | Instant Skin Tightening | 30ml<\/p>\n<div>\n<div>Peter Thomas Roth Instant FIRMx No-Filter Primer is a matte face primer built with clinically proven Instant FIRMx technology.<\/p>\n<div><\/div>\n<p>This sheer and shade-adjusting universal tint works for all skin tones. It instantly tightens skin, blurs the look of fine lines, enlarged pores, blemishes and uneven tone to create a smooth, poreless base for makeup.<\/p><\/div>\n<\/div>\n<div>\n<div>Delivering a soft matte finish, this primer controls excess oil all day without drying out skin. It works perfectly under foundation and concealer, locking makeup in place and preventing creasing. Suitable for all skin types, this 30ml primer is ideal for daily wear, photoshoots and long-wear makeup looks.<\/div>\n<\/div>\n<div>\n<div>Apply a thin, even layer on clean dry skin before makeup. It smooths texture and evens out discoloration, so you can skip heavy foundation for natural filtered skin.<\/div>\n<div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Peter Thomas Roth Instant FIRMx No-Filter Primer with matte finish, universal tint blurs pores, fine lines and uneven tone, instantly tightens skin for all skin types, 30ml.<\/p>","protected":false},"featured_media":17406,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[18],"product_tag":[],"class_list":["post-17423","product","type-product","status-publish","has-post-thumbnail","product_cat-uncategorized","first","instock","sale","shipping-taxable","purchasable","product-type-simple"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product\/17423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/comments?post=17423"}],"version-history":[{"count":1,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product\/17423\/revisions"}],"predecessor-version":[{"id":17424,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product\/17423\/revisions\/17424"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/media\/17406"}],"wp:attachment":[{"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/media?parent=17423"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product_brand?post=17423"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product_cat?post=17423"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/radiancecosme.com\/en\/wp-json\/wp\/v2\/product_tag?post=17423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}